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The Fruit & Veggie Prescription Program
The Fruit & Vegetable Prescription Program, also known as FVRx, is one of three of Wholesome Wave’s programs. The program aims to provide under-served communities with fresh fruits and vegetables by allowing consumers to exchange healthcare provider-generated “prescriptions” for local fresh fruit and vegetables at participating, local farmers' markets.〔 〕
==History==
In 2010, Wholesome Wave implemented a feasibility study where a total of 246 participants were served in five New England cities through work with three healthcare partners and a statewide network of farmers markets during the 2010 farmers' market season. The CAVU foundation, Ceiling and Visibility Unlimited, sponsored the clinics that administer the Fruit & Veggie Prescription Program. The Massachusetts Department of Agriculture as well as Wholesome Wave each contributed $10,000 in seed money to the pilot program.〔
Wholesome Wave expanded the program during its 2011 pilot season to sites in Massachusetts, Maine, California and Rhode Island. In 2012, the program expanded to include twelve sites in seven states throughout the United States and the District of Columbia.
In July 2013, FVRx launched a four-month-long pilot that brought the program to two New York City Hospitals in Harlem and the Bronx. The pilot was run through partnership with the New York City Health and Hospitals Corporation (HHC) and was funded through a $250,000 grant from the Laurie M. Tisch Illumination Fund as part of their Healthy Food and Community Change initiative.〔 "The Fruit and Vegetable Prescription Program — FVRx — turns local farmers markets into pharmacies," says the Wall Street Journal. "Patients receive $2 of 'Health Bucks' coupons for each member of the family, and the coupons can be used to buy fresh produce once a week. Health Bucks are redeemable at any of the city's 142 farmers markets."
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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